Welcome to the pocono raceway family
At Pocono Raceway we treat all of our partners as part of the family. As the only family owned and operated facility in NASCAR we pride ourselves on providing a one of a kind program tailored specifically to each of our partners. Whether you are a local start up or a global leader in your industry let our small, but dedicated team of professionals couple experience with creativity to build a partnership package to fit your goals.
Partner OPPORTUNITIES
Suites & Hospitality
Suites & Hospitality
GRANDSTAND & CLUB TICKETS
Our Grandstand and Clubs offer a variety of options from seats that get you up close and personal with the on-track action to ones that give you a birds eye view of our all 2.5 miles of ‘The Tricky Triangle” and include amenities you cannot get elsewhere. With options ranging from $10 to $250 our Grandstand and Club Seating offers something for everyone whether you are looking to reward employees, thank your customers or host prospects in the most simple of ways. Pit/Paddock Passes, which get you down into the heart of the action, are also available and parking is always FREE!
SKY BOX SUITES
Perched high above Pocono Raceway’s 3,740 foot Main Straightaway, Sky Boxes provide first-class viewing and hospitality for your guests throughout the entire event weekend. Sky Boxes are offered in three sizes with seating capacities ranging from 12-70 guests. Each box is fully enclosed, air-conditioned, include closed-circuit televisions, tiered seating and Pre-Race Pit/Paddock Passes for each of your guests.
CORPORATE CHALETS
Chalet Village, located just behind the Grandstand and adjacent to our main ticket Gate, houses multiple shaded outdoor pavilions perfect for a “picnic style” gathering This area comes complete with secured-gate entrances, private parking for corporate hosts, flexible set up, PA systems and closed-circuit televisions. A single chalet can accommodate groups of 50-350 guests but combining several chalets is possible allowing for guest lists in the thousands. Chalet packages are available Saturday and/or Sunday for the NASCAR Cup Series event weekends.
PIT SIDE HOSPITALITY
Pit Side hospitality puts you just a few feet from all the excitement of Pit Road and is a place where your guests can revel in the action-packed setting. Whether you bring your own motorcoach or rent a hospitality coach through us, our multiple layout options and convenient coach hookups make for effortless hosting.
Displays & Activations
Displays & Activations
FAN FAIR DISPLAY SPACE
Pocono Raceway’s Fan Fair is the hub of fan engagement on race weekends. This area features fun, free, engaging experiences for the whole family. Showcase your brand or cause to the legions of loyal NASCAR fans that visit Fan Fair throughout the weekend. Earn, engage and endear through quality one on one interactions with tens of thousands of Pocono Raceway guests . Sample and Showcase your products or services to the people who will use them. Corporate , Military & NGO interactive marketing display footprints available from 15’x15’ up to 200’x200’.
INFIELD DISPLAY SPACE
Looking to engage with the Camping crowd? The Pocono Raceway Infield is the perfect place to showcase your product or service to a captive audience of outdoor enthusiasts. With over 4,000 camping spots our infield is a home away from home for thousands of individuals, families and groups of friends fully ingrained in the RV and Tent Camping lifestyle. Featuring our 5,000 square foot all inclusive playground, Activities & Welcome Center, 7,000 square foot Dog Park and of course the Infield Block Party Friday and Saturday night the Pocono Raceway Infield is the place to be on race weekend!
Facility Signage
Facility Signage
FACILITY SIGNAGE
Signage options at Pocono Raceway can be customized to meet your specific goals whether they be to capturing television viewers or connecting with fans at the track.
We grouped into 3 major categories:
- ON-TRACK / TRACK-SIDE
- GRANDSTAND / MIDWAY / FAN FAIR
- INFIELD / CAMPGROUNDS
Within these 3 categories the options are virtually endless as to where and what your signage looks like. We are constantly evaluating our facility to create new, captivating options so let’s get creative!
Social & Digital
Social & Digital
SOCIAL MEDIA
Put your company in front of our nearly 300,000 follows across Facebook, Twitter, Instagram and YouTube with creative and engaging content opportunities. No matter your goals our team can create exciting static posts, videos, giveaways or other content perfect specifically for you.
POCONORACEWAY.COM
With over 1.1 Million Annual Sessions and continual year-over-year growth advertising on PoconoRaceway.com is a great way to tie your brand to our digital marketing efforts.
EMAIL MARKETING
Whether looking to reach our entire database or create an email campaign targeting a specific demographic within our database email marketing with Pocono Raceway is a surefire way to put your brand in direct contact with our most loyal fans.
Race Sponsorship
Race Sponsorship
RACE ENTITLEMENT
Putting your brand name on a NASCAR race is the most comprehensive form of sponsorship available. These high-value, fully custom partnerships, provide the most access to everything Pocono Raceway has to offer including signage, display, digital and print media, hospitality and more.
Past Race Entitlement Partners – Axalta
Past Race Entitlement Partners – GoBowling.com
Become A Partner
Become A Partner
MEET OUR TEAM
JJ LaRose
Growing up attending races at Pocono Raceway, JJ’s love for the facility, motorsports as a whole and pursuit of a marketing degree ultimately led him to join the company as an intern in 2014. Following his graduation from Pennsylvania State University in 2015, JJ began his career at the Raceway by managing the company’s promotional street team. Since then he has also added a strong background in our social and digital media marketing efforts before transitioning to the Partnership Sales & Service Team in the fall of 2019.
Eric Flood
Having grown up in Central Pennsylvania, Eric attended races at Pocono starting at a young age and followed motorsports throughout his childhood. Eric made the decision after high school to study Sport Management at Slippery Rock University. While completing his full time internship in his final semester he met the Pocono Raceway crew and came onboard as an intern in the summer of 2012. Eric transitioned to the concessions and merchandising side of Pocono Raceway in 2013 and stayed there until his transition onto the Partnership Sales & Service Team in the spring of 2018. Since then he has built a strong foundation in hospitality, signage and corporate display sales.
CONTACT US
Contact Our Partnerships Team
Click Here to receive updates from Pocono Raceway
TESTIMONIALS
“We successfully activated this brand initiative on multiple levels. The honesty, teamwork, agility and friendship contributed greatly to this program’s success! The GoBowling.com partnership garnered over 3 billion impressions with a return of 3:1 for our brand.”
– John Harbuck, President, Strike Ten Entertainment
“Superior customer service…one of the most unique and fun parties the company has ever thrown. The service was excellent and well organized for our group of over 600 people. Definitely exceeded our expectations.”
– Carl Witkowski, COO, Berkshire Hathaway GUARD Insurance Company
OUR PARTNERS
nascar pReMIER pARTNERS:
Busch Light Official Beer
Coca-Cola Official Fan Refreshment
GEICO Official Insurance Partner
Xfinity Official Cable Service Provider
Official Partners:
Chevrolet Official Vehicle
Sunoco Official Fuel
Lehigh Valley Health Network Official Health Care
Holmatro Official Rescue and Safety Equipment
Coca-Cola Official Soft Drink
Lehigh Valley Reilly Children’s Hospital Official Sponsor of Kid’s Day, Kid’s Zone and Kid’s Club
Paciolan Official Ticketing and Fan Engagement
Safety Kleen Official Environmental Service Provider
Horrocks Official Fire Apparatus